Arkansas Democrat-Gazette leverages PressReader’s Branded Editions 2.0 technology for its Digital Replica, winning the 2020 Mega-Innovation Award
Arkansas's state newspaper converts 79% of its print subscribers over to its interactive Digital Replica, helping return the struggling state newspaper to profitability. VANCOUVER, March 3, 2020…
What to look for in digital edition technology
If you’re sitting on the fence over whether you should offer a digital edition for your publication, check out an important lesson The Toronto Star learned when they decided to offer their ePaper…
Mass Media and its impact on Information Literacy
In June 2018, the commission on Fake News and the Teaching of Critical Literary Skills in School reported that only 2% of young people in the UK “have the critical literacy skills they need to tell…
The Digital Edition’s Quinceañera: 15 lessons over 15 years
In November 2018, we co-hosted an Insider event with FIPP in Argentina and Chile about the role and value of digital editions. Given the Latin American venue, I decided to use a local coming-of-age…
The Value of Digital Editions
Earlier this year I wrote an article asking, “Are digital editions dead?” The reason for the question stemmed from my confusion over why more publishers don’t offer branded digital editions of their…
Why publishers need to self-disrupt and be reinventers
In early 2018, Mckinsey & Company published an article on why digital strategies fail. It’s a very interesting read and I highly recommend you take a look at it when you have time to really…